Freesat have announced 200,000 sales since its launch back in May 2008. Having reported sales of 100,000 in September 2008, total sales of Freesat doubled in the final quarter of 2008.
Freesat is seen as an excellent choice in the current economic climate, with consumers attracted to subscription-free TV, preferring to avoid costly monthly bills in return for brilliant quality TV and a wide range of free channels.
Emma Scott, MD of Freesat commented;
We saw consumers increasingly drawn to Freesat at the end of last 2008 and into this year. The quality and choice of channels and services available and the added benefits offered by Freesat+ have really struck a chord.
2008 was a successful first year for Freesat, and with new products and increased HD programming from BBC and ITV this year, the future for Freesat looks positive.
Emma Scott continues;
Freesat is able to offer incredible HD with no subscription. We’re thrilled that both the BBC and ITV are investing more in HD programming in 2009.
Emma Scott concludes;
As we approach Freesat’s first anniversary in May 2009, we’re in an extremely strong position to build on our early successes. Key goals in 2009 include increasing our product range and distribution by the quality and choice of channels and services available, and the anticipated launch of IPTV services, like BBC iPlayer onto Freesat later this year.